About Us

Project Amaru is London - Based Streetwear Brand founded in 2024 by a young individual called Amaru.

This Brand is a way of allowing him to share his story in life through the use of quotes and powerful messages to inspire others in life, to be positive and make a change. 

The story of Project Amaru embarks on a powerful journey of being 'Judged By Many, Understood By None'. As a young individual Amaru had to overcome many obstacles & opinions to climb up the ladder & start his new chapter in life. 

Project Amaru has a sole purpose of bringing a fresh wave of luxurious clothing to the world, focusing on premium materials and sophisticated designs. Each garment expresses the inner feelings of Amaru & how he felt from Day one of his journey in life through the style and appearance of the garments. 

Lastly, Project Amaru wants to remind everyone, You are not Alone.